100 URLs scored for AI readability. 35 standard sources + up to 65 you supply.
Standard sources (35)
The 35 high-authority sources Zertura tracks for every destination — Wikipedia, Wikidata, TripAdvisor, Yelp, Reddit, Google Business Profile, and major regional + national editorials. Fixed across destinations so cross-destination benchmarking is comparable.
Custom sources (up to 65)
URLs you supply during onboarding. Your earned PR placements, your destination blog posts, partner-specific entries (e.g. a partner's Wikipedia page). Destination-specific — they matter for you, not for every other destination.